What’s in your Juice?

Juice, juice, juice we see it everywhere we go and often want to accompany it with our meals. When I was younger I couldn’t stand drinking water with my food, I would always opt for juice. I understand the love of juice is very real for some people, they cant imagine life without it. If you think about it were eating everyday and drinking juice along with it, that’s a lot of juice consumption.

You often see juice that is or isn’t from concentrate but what does that really mean? The process of juice made from concentrate is when water is extracted from the juice using heat and pressure, that left over liquid is the ‘concentrate’. Later when the juice is ready to be sold it gets pasteurized (when its heated for some time to kill bacteria) and then the water gets added back. The process of pasteurizing removes some of the nutrients found in the juice.

But what do you do? Should you be drinking juice filled with bacteria? The best wholesome and healthy juice option is to have freshly made juice. It should be made from organic fruits and vegetables. That way you don’t need to pasteurize it and you can take advantage of the vitamins the produce has to offer. When you find freshly squeezed juice in the stores, you’ll notice how expensive it can be for a small amount and we’re not always in the position where we can bring out some veggies and make juice. That’s why I would recommend getting yourself used to enjoying having water with your food. It’s the cleanest and probably easiest to accommodate.

Have you really looked into the ingredients and processes on how your juice is made? So many different juices and brands promote a ‘healthy’ beverage… especially for children. Many juices marketed to children are filled with sugars. If you add the word ‘fruit’ or ‘vegetable’ on a product people who are trying to be health conscious won’t hesitate to grab it thinking that its good for them when its really not.

When you’re reading the label and you see ‘no sugar added’ you think it should be good to eat. But there are ways around everything. Concentrated fructose can be added to beverages which allows the company to qualify for the no sugar added label. Concentrated fructose is no better than regular sugar. Avoid ingredients like fruit syrup or fruit concentrate (remember just because it has the word fruit doesn’t make it healthy). Also look out for high fructose corn syrup (including your pop)..which has absolutely zero benefits to your body and only does harm.

Many of our go to drinks that we think are harmless or actually are good for us, disappointingly aren’t. Always. Always read the ingredients! That’s where you will discover a better truth about what you’re about to consume (beyond the flashy marketing words). Take a look at the juices in your home, that you pack for your children’s lunch or even your own and see what’s in there.


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